Holiday

How to utilize holiday season traffic for 2020

How to utilize holiday season traffic for 2020’s Q1 growth Search Engine Watch

Q4 is the most competitive time period for ecommerce businesses, deals and promotions offered to capitalize on holiday season traffic bring hordes of potential purchasers to your site. One of the most valuable groups of users that comes out of the holiday season is net-new users, who could have found out about the product from […]

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16 Ways Entrepreneurs Can Give Back This Holiday Season

You might not realize it, but your business know-how and drive is valuable to people outside your company, too. Whether you’re volunteering in a soup kitchen or mentoring students, there are plenty of ways to pay it forward. And this is the perfect time of year to do exactly that (or make a New Year’s

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13 Holiday Marketing Campaigns to Draw Inspiration from for 2020

It may come as a surprise, but the ‘holiday marketing season’ isn’t only during Christmas – it actually lasts all year long. This is because we have seasonal, recurring global marketing opportunities – almost every few months. This includes the Super Bowl, Valentine’s Day, Easter, and even the Back-to-School momentum in September to promote our

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Holiday Fundraising for ASPCA and Semper Fi Fund

Regardless of the season, WebDevStudios (WDS) never stops giving back. Whether it’s actively supporting the WordPress initiative Five for the Future (which we have done since 2014) or organizing, speaking at, and attending WordCamp conferences around the world, WDS is always finding an opportunity to pay it forward. We continue that mission at the end

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E-commerce Security: 8 Tips to Protect Your Holiday Shoppers

The holidays are here, and according to the JLL 2019 Retail Holiday Survey, more than half of shoppers plan to buy something for themselves this holiday season. But with it also comes the rise of online purchase scams, which exposes you and your customers’ online identity. Not to mention that it can even drain your

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How to perfect your email marketing strategy this holiday season

The holiday season remains the hottest battle of the year between brands for shoppers’ dollars. This coming season is already heating up, with the National Retail Federation (NRF) forecasting 3.8-4.2% growth. While every marketer with a stake in the game meticulously plans this season, are they wasting their efforts at one of the most critical

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Pro Tip: Leaning into Facebook’s automation for the 2019 holiday season

After much bluster and a snowy Halloween (for some of us, at least!) Holiday 2019 is here, and I’m sure that many of you are working through strategies to maximize your campaign performance while also maintaining your sanity. To that end, I’d like to remind you of a few features available within Facebook Ads Manager:

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