Hope

Marketers respond to Google Chrome cookie decision with mixture of hope and fear

Last week Google announced it would end support for third-party cookies in Chrome by 2022 or sooner. Google said it would use its “Privacy Sandbox” as an arena to develop alternatives for ad targeting and conversion tracking. Google is explicitly trying to balance ad personalization and consumer privacy. The company said in its blog post, …

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Forrester predictions for CMO role are dire, but there is hope for current CMOs

The role of the chief marketing officer (CMO) has been increasingly scrutinized in recent years. Dozens of CMO positions have been axed from some of the world’s most recognizable brands, including McDonald’s which replaced the role with a new SVP marketing technology position. CMOs who remain will need to prepare to handle even more pressure …

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Tennessee abortion clinics hope to defeat waiting period

The former medical director of Planned Parenthood of Tennessee and North Mississippi testified on Monday that Tennessee’s 48-hour waiting period for abortions actually delays the procedure by up to a month. Dr. Sarah Wallett was testifying in the federal trial challenging Tennessee’s 2015 law. Tennessee is one of 14 states with laws requiring women to …

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CFO-turned-VC Hope Cochran on music degrees, managing chaos and the reality behind her resume – GeekWire

Hope Cochran, far right, in a family portrait with her husband and three kids. (Photo courtesy of Hope Cochran) Sure, you can look at Hope Cochran‘s LinkedIn page and follow her path through Stanford University degrees in economics and music, tracing her professional journey through successful startups, multiple gigs as chief financial officer and ultimately …

CFO-turned-VC Hope Cochran on music degrees, managing chaos and the reality behind her resume – GeekWire Read More »

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