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It’s No Myth Poor Hiring Decisions can Hurt Your Business Read More »
We have probably all seen it, an influx in spam related to the subscriptions you set with Google Alerts around your web site and brands you track. But Google’s John Mueller and Danny Sullivan said that influx of spam in Google Alerts should not have any impact on your Google search rankings. Danny Sullivan from
Influx In Google Alert Spam Shouldn’t Hurt Your Site In Google Rankings Read More »
Google Maps carries approximately 11 million illegitimate local listings, with hundreds of thousands more getting created each month, the Wall Street Journal reported this week. These fake listings push real businesses further down the local search results, impacting their ability to reach customers and make unsuspecting users easy targets for scammers. Google says it is
Millions of fake Google Maps listings hurt real business and consumers Read More »
One of the things I see a lot from the SEO community is that they think Google employees, Googlers, do not care when a site has to cut staff or go out of business because of a Google update. While that may be true for some Googlers, most Googlers I’ve met do deeply care and
Signs Googlers Care About Web Sites That Get Hurt In Google Rankings Read More »
According to Google’s Gary Illyes, you shouldn’t ignore the HTTPS ranking signal, either. Back in 2014, Google announced that HTTPS would become a ranking signal. In the five years since that announcement, the consensus seems to be that this signal has become less and less of an actual factor to the point that now it’s
When a massive flood swept through historic Ellicott City nearly three years ago, Main Street storefronts were destroyed and shops were gutted, causing several businesses to close and customers to look elsewhere. In the fall after the July 2016 flood, a team of Howard Community College students volunteered to help some of those businesses. The
Google’s John Mueller posted one of his classic tweets the other day around links. He said to an established SEO when he was asked which links should they disavow. John said “If it’s not obvious to someone like you, then those links are probably neither helping nor harming, so it wouldn’t matter if you had
If It’s Not Obvious Which Links Will Hurt You Then It’s Probably Not Read More »
How a Fragmented Social Media Strategy Could Hurt Your Brand Many businesses are overly confident in their social media strategy. The biggest problem is that their strategy often hinges around a series of short-term tactics that are implemented across a number of different platforms. They don’t have a consolidated strategy that provides a consistent branding
How a Fragmented Social Media Strategy Could Hurt Your Brand Read More »
Marketers are intimately familiar with their industry and product. But that familiarity isn’t always an advantage. Often, they unknowingly overwhelm or confuse the same visitors they seek to persuade (with long, jargon-filled product pages, for example). Your knowledge, in other words, can become a curse—a barrier that keeps you from communicating what customers care about
The search engine optimization scope is keeps on fluctuating, and you guys need to acclimatize your policy from time to time if you don’t wish your rankings to be severely affected. As content signifies a massive component of your search engine optimization strategy, it is vital not to miss out any prospects to share it
