Facebook on Monday announced a number of updates aimed at video creators and publishers, during a session at the International Broadcasting Convention (IBC) taking place in Amsterdam. The updates involve changes to live video broadcasting, Facebook’s Watch Party, and Creator Studio, and they include enhancements to tools, expanded feature sets, and improved analytics, among other […]
IGTV is taking off, allowing marketers to engage new audiences with video content. But what are the mistakes you should avoid? Video marketing is perhaps the best type of online marketing currently available to brands, influencers, and other active internet users. What could be more effective than video marketing though? Maybe video marketing combined with
While Instagram's dedicated video app didn't get off to a flying start, it's made critical changes in its first year and could become a key monetization platform for brands, writes Takumi's CEO Adam Williams. Source link
Instagram will now give IGTV publishers the option to upload content in landscape format, a shift in direction from the original focus of the platform. Source link
Instagram Adds Support for Landscape Videos in IGTV Read More »
Instagram has reformatted its IGTV long-form video platform to better align with the discovery formats on TikTok and Snapchat. Source link
Instagram Re-Vamps IGTV to Better Align with Rising Consumption Trends Read More »
Instagram is working on a couple of new features for IGTV, and a new public Collections display. Source link
Instagram's Working on New Updates for IGTV, Public Collections Read More »
As part of its efforts to get more people watching IGTV content, Instagram is launching new IGTV promotions within the main feed. Source link
Instagram Rolls Out New IGTV Promotions in the Main Feed Read More »
Though it is only eight years old, Instagram has set many popularity records for social media. Within three months of its launch, it had reached the magic figure of 1 million downloads, becoming the fastest social media platform to reach that figure. In under two years, it had reached 25 million users and by June
Have you considered IGTV within your 2019 social media marketing strategy? Check out this infographic. Source link
The Savvy Marketers' Guide to IGTV [Infographic] Read More »
These days, brands that want to be competitive in their niche will first have to accept two indisputable truths—most people prefer videos over every other type of content and consumers are spending more time on their mobile devices than ever before. In fact, one study showed that 69 percent of internet users watch digital media
