Social ad tech tools are still an ‘immature’ category

A-From MTT, Channel: Martech: Advertising, SEO BLOG, Social media marketing, Social Media Marketing: Advertising /

From the website of ad tech tool AdEspresso, acquired by social management platform Hootsuite in February Forrester is out this week with a Wave report on a class of marketing tools that it expects won’t last much longer: social ad tech. “The Forrester Wave: Social Advertising Technology, Q3 2017” (fee or client membership required) is […]

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