Immersive

Twitter Adds New Video Website Card to Provide More Immersive Ad Experience

Twitter has unveiled a new video ad type which provides a more immersive brand experience direct from your Twitter feed. Called ‘Video Website Cards’, the new option enables advertisers to connect their video ads to a website, with the ad continuing to play as the website loads. When clicked on mobile, the video shifts to …

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AI, Immersive Tech and Conversational Interfaces Converge at Customer Experience

One of my favorite conferences of the year is this week’s Oracle Openworld, mainly because Oracle is a company that competes in a variety of business application categories. And they do have apps for the higher end of the SMB space. Unfortunately I was unable to attend this year, but very fortunate to speak with …

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BasicBlogTips

How to Become an Immersive Storyteller (and Boost Engagement)

Studies show that brands who use immersive storytelling increase engagement, improve user experience and eventually boost sales. Why is storytelling so important for the growth of your blog? In this post you’ll discover some effective methods used to become a great story teller and how it can improve the connection between you and your audience. …

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