Developing a blog’s content strategy without also taking into consideration its maturity level is putting the cart before the horse. It’s vital to consider how mature a blog is. This is so you to spend time on the right types of content and promotional activity. All blogs have three maturity phases. These align with the […]
Understanding How a Blog’s Maturity Level Impacts Content Strategy Read More »
As the CEO of a branding agency, I’m often asked about the ROI of branding. “What are the real-world business benefits of investing in my brand?” clients wonder. “How is branding going to positively impact my bottom line?” I’ve written extensively on this subject, but one of the biggest takeaways is that a strong brand
Want to get people to buy from you? Get to their subconscious. Get to their emotions. I hope you immediately said yes, it’s super important to the market success of your products and services. Why is it important? Research shows that we consumers buy based on feelings and emotions, and much of it is done
As the MIT Media Lab continues a reckoning over its ties to Jeffrey Epstein, tech and innovation leaders at other campuses say the scandal will likely have ripple effects across higher education. The lab’s director, Joi Ito, resigned over the weekend, just hours after The New Yorker published a bombshell story about how Ito and
MIT Media Lab Funding Scandal Could Have Far-Reaching Impacts Read More »
A low-power wide-area network (LPWA) is designed to allow long-range communications at a low bit rate to collect data from sensors attached to battery-powered devices. LPWA technologies offer advantages over traditional networks, including extended coverage area, power efficiency, low module price, and spectrum efficiency, enabling higher connection density and improved scalability. So, what does
Survey also finds that SEOs think government investigations are least likely to impact the industry. Please visit Search Engine Land for the full article. Source link
SAN FRANCISCO, Aug. 26, 2019 /PRNewswire/ — MSR Communications, an independent digital/social marketing and public relations firm in San Francisco today announced it has received the Silver Vision Award from the League of American Communication Professionals (LACP) in the Media category for its Trend Report: How Readership, Timing and Social Shares Affect SEO and Earned Media
MSR Communications Report on How PR Coverage Impacts SEO Wins LACP Vision Award Read More »
“Website security” – let’s be honest here: when was the last time you seriously thought about it? When was the last time you or your SEO team spent two seconds on the latest security trends for websites? Companies might be spending billions of dollars on SEO right now, but a significant percentage of enterprises with
How Poor Website Security Negatively Impacts SEO Rankings Read More »
The California Consumer Privacy Act raises the bar for privacy protection in the United States. The act serves up penalties for businesses that fail to comply or that incur a data breach. Passed and amended in 2018, the CCPA takes effect on January 1, 2020. The law has been called “GDPR lite” for its similarities
‘California Consumer Privacy Act’ Impacts Ecommerce Businesses Read More »
In today’s day and age, we rely heavily on the internet for our source of news. That is why we need to use it to our advantage and ensure that we are up-to-date on any news or media that could impact our clients. Today, I want to discuss how we can ensure we are receiving
