PR Industry Survey: The Tactics and Skills Rising in Importance
Public relations and communications professionals say analytics and storytelling are the two tactics or skills that they anticipate will increase most in importance in the next 12 months, according to recent research from JOTW and Sword and the Script. The report was based on data from a survey conducted in February and March 2020 among […]
PR Industry Survey: The Tactics and Skills Rising in Importance Read More »