Improved

Adobe announces general availability of CDP, updates to Experience Platform for improved personalization

Adobe has announced the general availability of real-time customer data platform (CDP) features, new governance capabilities and new cross-channel personalization methods. These updates to Adobe Experience Platform will allow users to pull together customer data from across the enterprise in real-time. Why we should care Delivering a consistent customer experience across all touchpoints and interactions …

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Facebook’s Relevance Score Metric is Being Replaced and Improved Upon

Facebook’s Relevance Score Metric is Being Replaced and Improved Upon Charlie Scholz – March 28, 2019 Facebook announced earlier this month that they are going to retire the relevance score metric and replace it with three new ad relevance diagnostics metrics. The three new metrics will measure relevance more granularly across three separate dimensions. Quality …

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9 Improved Features We Want in the Next iPhone

Apple released the iPhone 11 and iPhone 11 Pro in September 2019 to the usual fanfare. These devices are solid upgrades from the previous models, and introduce many desirable features like a new triple-camera setup, stunning battery life, and better displays. However, these changes feel incremental and leave us hungry for more. There are lots …

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