Indexing

Webinar: Mobile Metrics that Matter in Local, Mobile SEO with Mobile-First Indexing

February 16, 2019 Mobile-First Indexing is more about Google organizing information around the Knowledge Graph, than it is about a mobile crawler. This presentation, originally given at the LocalU conference in Santa Monica, CA, reviews three case studies about how Mobile-First Indexing (we like to think of it as Entity-First Indexing) is impacting search results […]

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What the Heck are Fraggles? Mobile-First Indexing Enables New SERPs

SEO BLOG / Good To SEO

February 18, 2019 If you have seen me speak or tweet in recent months, you may have heard me mention #Fraggles. If you grew up in the late 1970’s or early 1980’s, you will probably remember the Jim Henson TV show called Fraggle Rock; It was a puppet show, in the same vein as Sesame

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Webinar: Mobile-First Indexing & The Story Your Data Isn’t Telling You

SEO BLOG / Good To SEO

March 15, 2019 Mobile-First Indexing is really Entity-First Indexing: Organizing Google’s index of information around the Knowledge Graph. The obvious increase in Knowledge Graph-style assets in the mobile search results, which we are calling ‘Hosted Inclusions’ and ‘Fraggles’ are taking clicks away from traditional organic search results and keeping the user in the Google SERP

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Webinar: Fraggles, Mobile-First Indexing & the SERP of the Future

SEO BLOG / Good To SEO

July 30, 2019 Fraggles are a concept that I have been talking a lot this year. They are a new indexable unit, like a page but smaller, and it appears that Google is indexing them to help them surface answers in search results. This is a speculative theory about how Google works, now that Mobile-First

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Google may be having indexing issues again

SEO BLOG / Good To SEO

It appears Google is having issues indexing new content again. Danny Sullivan from Google validated the indexing concerns on Twitter Tuesday, saying, “Yes, I believe there might be some issues.” Indexing issues. Google seems to be having issues indexing new content and displaying some of that new content in Google Search and Google News. It

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You can’t opt into or out of mobile-first indexing

SEO BLOG / Good To SEO

Google has no plans to allow publishers to opt into or out of mobile-first indexing, explained Webmaster Trends Analyst John Mueller on the latest edition of #AskGoogleWebmasters. The question. “Is there any plan to eventually let webmasters tell Google they want to be included in the mobile-first index or at least considered for inclusion? Some

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Google’s Indexing API Is Only For Job Posting & Live Stream Structured Data

search engine optimization jobs / Good To SEO

Google’s John Mueller said on Twitter that the Indexing API is not for use on all types of content. He said it only should be used for job posting & live stream structured data. Anything else you want to push to Google, use XML Sitemaps he said. Here are the tweets related to this: The

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how Google Search recovered from indexing issues & lessons learned since.

crawling and indexing, feedback and communication, search results, webmaster community / Good To SEO

Most of the time, our search engine runs properly. Our teams work hard to prevent technical issues that could affect our users who are searching the web, or webmasters whose sites we index and serve to users. Similarly, the underlying systems that we use to power the search engine also run as intended most of

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More from Google on its indexing issues

SEO BLOG / Good To SEO

Vincent Courson, Google Search Outreach, has written a blog post about Google’s search indexing problems of late, how it fixed them and lessons it has learned. In the post, Google explained some of the recent indexing issues the company had over the past few months. This includes the indexing issue with new content from last

Google Warns About Instagram Embeds & Indexing

SEO BLOG / Good To SEO

Google’s John Mueller was asked about why a site saw a major dropping in image search traffic after embedding Instagram images on his site. John decided to test it and noticed that Instagram on the embeds use a no index robots meta tag, that tells Google that they don’t want those images indexed together with

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