Joyce Lam

Embracing the individuality and diversity of younger ge

Joyce is a Senior Trends Analyst at Mintel, focusing on capturing consumer behaviour for the Asia Pacific market, as well as supporting the global Mintel Trends team to identify new consumer trends. October 29th, 2019October 29th, 2019 Haircare brand Vidal Sassoon has come up with ‘I Follow Me’, a new campaign for the China market, …

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