By Kelly Forst March 17, 2021 Data is a powerful tool, but finding it can be a pain. So we did the work for you. How do you know if you’re doing the right things to market and grow your business? Answer: reference digital marketing stats to inform your own strategy. But, it can be …
Digital Marketing Stats to Inform Your Strategy in 2021 | AWeber Read More »
Brands use email insights to listen to what their subscribers and inbox providers are telling them. Without analytics, brands are deaf to both their cheers of happiness and their shouts of frustration—and without the right tools, you might not be getting all of the analytics you need to iterate on your strategy. DEG, a full-service …
IPG Mediabrands is the first agency client to subscribe to Nielsen’s Podcast Listener Buying Power service, Nielsen announced on Wednesday. The license grants IPG Mediabrand companies Universal McCann, Initiative, ID Media, Cadreon, Brand Programming Network, Orion, MAGNA and Healix access to Nielsen’s podcast audience insights. What Nielsen’s service does. The Podcast Listener Buying Power Service, …
User demographic statistics for any social media network are an essential piece of data for any marketing strategy. Just like how you want to know who uses your products and services, knowing who’s on what platform aids you in researching, advertising and marketing decisions. As the social space is constantly changing, it’s handy to know …
Social Media Demographics to Inform your Strategy in 2020 Read More »
Finding a new job can be a daunting task, especially if your time frame is short and your schedule tight. One way to help make your job search more efficient and less stressful is the use of job analytics, which is the use of statistics and data to make better decisions when looking for a …
Using Analytics To Inform Your Job Search And Make It More Effective Read More »
Data insights are only as effective as your ability to communicate them in a way that results in buy-in from colleagues, management and clients. That’s why Sam Marsden, SEO and content manager at DeepCrawl, has turned to data visualization using Google’s Data Studio to help stakeholders make more informed decisions. During Marsden’s Insights session at …
SMX replay: Create dashboards that inform and persuade Read More »
What role do social media stats and facts play in your day-to-day? As social media marketers, we do our best to be data-informed with the decisions we make for our social media strategy at Buffer. Social media stats make a difference. Plus, you never know when you’ll need a good trivia tidbit to impress at …
Essential (and Surprising) Social Media Statistics to Inform Your Strategy Read More »
The debate around federal privacy laws and regulations has reached a fever pitch as consumers grow increasingly concerned about their privacy. States such as California are enacting strict and robust privacy laws on a local level. As such, more thought is being placed into what a federal privacy law would look like and just how …
How strict privacy laws can inform a marketer’s approach to email Read More »
When YouTube first arrived in 2005, few likely had any idea how valuable it would become. The first video, “Me at the Zoo,” launched on April 23, 2005, and the first ads followed two years later. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as …
9 YouTube stats to inform your marketing strategy in 2019 Read More »
Search engine optimization and social media marketing are two major points of focus for most digital marketers these days. They have co-existed for ages, yet they are seldom used in conjunction. This is unfortunate because both of these industries have grown and matured quite a bit over the years side by side, and they have …
How SEO can (and should) inform social media marketing Read More »
