“Humor is subjective,” is something we’ve all heard. What’s funny to you might not be funny to someone else, sure. But subjectivity only refers to the effect of comedy, not the construction of it. There are ways to inject humor into your marketing strategy that are almost certain to make people laugh. If you’ve determined […]
Four Simple Ways to Inject Humor into Your Local Marketing – BrightLocal Read More »
I’ll get back to the white squirrel in a minute … We hear from content creators all the time about the struggle to be creative day in and day out. We understand. The struggle is real. So are the excuses: But creativity is critical when it comes to standing out among the screaming noise that
There are many powerful ways to influence your customers and heighten your conversions, but one of the most effective methods is instilling urgency. If you can successfully inject urgency into your sales-oriented content, including your product pages, you’ll have a much greater chance of increasing your conversion rates. Urgency and its cousin, scarcity, are so
