InStream

Facebook expands test for in-stream ads on Live

Facebook expands test for in-stream ads on Live – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok Source link

Instagram in-stream video ads driving more purchases than Story Ads: Report

Advertisers wanting to drive more purchases on Instagram may want to focus on in-stream video ads over Story Ads, according to a recent report from Wibbitz. The online video editing platform surveyed 1,000 consumers in the U.S., UK and France to get a broad overview of user behavior on the platform. Of the 1,000 people …

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Instagram Looks to Add In-Stream Payment Options for On Platform Shopping

As Instagram moves closer to becoming the next billion-user platform, it’s also expanding its use-case potential, consistently adding in new features and tools designed to capitalize on audience behaviors. And the next frontier for Instagram is likely eCommerce – the platform has already been working on its ‘Shopping Tags’ for posts, and is slowly rolling …

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Instagram’s Adding New Shopify Tags to Enable In-Stream Purchases

It’s been a while since we’ve heard anything more on Instagram’s shopping tags, their coming eCommerce addition which would enable businesses to add information and price tags to products featured in their posts. The tags themselves are still in development, but more businesses will soon have access to a version of the tool via an expanded …

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