We’ve got good news for site managers and site owners: Yoast SEO 5.5 now supports SEO roles. It’s no longer all or nothing for users of Yoast SEO because two new roles with several capabilities let you make more deliberate decisions about who has access to what SEO settings in the backend. By using a […]
Organic search marketing still rocks, and there’s a reason why. While paid search ads have merit in some capacities, they work best for conversions and not overall traffic delivery. Paid referral sources provide results and bring in traffic as long as marketers keep feeding the meter. The minute they pull their money, traffic experiences
Introducing the Marketing Triad: Optimization, Social and Blogging Read More »
Today we’re launching My Yoast, a new customer environment where you can view and manage the purchases you’ve done at yoast.com. These last few months, our development team worked very hard to create this easy-to-use user portal. Read here how My Yoast will make your life as a Yoast customer easier. What is My Yoast?
Introducing My Yoast: our brand new customer portal Read More »
Join us in welcoming the latest additions to the Webmasters community: नमस्ते Webmasters in Hindi! Добро Пожаловать Webmasters in Russian! Hoşgeldiniz Webmasters in Turkish! สวัสดีค่ะ Webmasters in Thai! xin chào Webmasters in Vietnamese! We will be sharing webmaster-related updates in our current and new blogs to make sure you have a place to follow the
Introducing Our New International Webmaster Blogs! Read More »
When Ivan Rivera expanded his e-commerce business to include a brick-and-mortar location, he found himself spending more and more of his limited time helping customers in the store. His morning subway ride had become the only spare moment in his day he could spend on marketing emails. Like many small-business owners, Ivan needs a marketing
Introducing Campaign Creation in MailChimp’s Mobile App Read More »
If you’ve been following our latest posts on engagement and marketing, you know that marketers need to change the way they engage prospects and customers. We have entered the Engagement Economy, and to survive and thrive, organizations must evolve their marketing strategies and tactics accordingly. Simply put, we must stop saying that what we have
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); Google announced it has begun rolling out autoplaying video previews in search results. No, not the same autoplaying videos that were the subject of much controversy last month. These are are different and arguably less obtrusive. They will appear
Google Introducing Autoplaying Video Previews in Search Results Read More »
At Velocity, we’re always looking for new ways to tell stories and always in the market for a new content format. But lately we’ve started to feel a bit… format-constrained. We’re pretty comfortable with the core content marketing format portfolio: videos, ebooks, emails, slideshares, websites, infographics, blog posts, landing pages, listicles, glossaries, FAQs, prezis, interactive
New Content Format: Introducing Velocity String™ Read More »
When I joined Sprout Social six short months ago it was with the goal to build a new and exciting agency partner program for our customers. I’ve always been a huge proponent of partnerships, which is why when I was presented with the opportunity to build out this channel I was more than intrigued. Sprout
We’ve often talked about how marketers get stuck in the business and assume that everyone else knows the language. I mean, who doesn’t know what LSI (latent semantic indexing) is? Who hasn’t heard of the SERPs (search engine results pages), or understand why it’s important to be in them? Internet marketing and SEO has been
It’s a Disaster! Introducing the 10 Worst Mistakes in the World of SEO Read More »
