2018 has been an eventful year for the SEO industry. In this article, I’ll share both things that I’ve learned and important developments that are worth emphasizing. 1. This Year’s Google Updates Were Unparalleled (And No One Really Knows What Changed) Search engines have been rolling out updates since the early days of the industry […]
The Top 7 Things I’ve Learned About SEO This Year Read More »
Did you know that I’ve failed at SEO before? No, I’m not talking about when I first started my career. This was when I knew SEO like the back of my hand. I’m talking about when I was good enough to get sites ranked on page 1… that’s when I really failed at SEO. And boy
My Failed Attempt at SEO (And What I’ve Learned) Read More »
By Gabriel Kramer It’s been seven years since I started selling online courses for the construction inspection industry. My online education site has been fortunate enough to see 60% growth every year. Like any other online business, though, we’ve made mistakes. The mistakes didn’t cripple us; we learned from them and used them to improve
By Hugh Beaulac You may already have an Instagram account, and know how to edit your profile and post photos. But is there a difference between posting selfies and promoting a brand? Well, yes! As a self-taught social media manager, I’ve learned when it comes to promoting a brand on Instagram, merely having a presence there
6 Important Things I’ve Learned From Marketing a Business on Instagram Read More »
It’s easy to judge people who make more money than 99% of the population, even when you consider just their interest income. It’s even easier to look at the ultra-rich and believe that they have no problems, and that they have it all figured out. Yet that is not the reality. This is especially true when
Conversion rate optimization is like the banana peel in those really cheesy video clips. It’s pretty obvious it’s there. We all see it. But we all know it will trip you up when you get too close to it. Because that’s the punchline, right? Except tripping up on optimizing conversions for your business isn’t such
7 Lessons I’ve Learned from CRO Tests that Generate Hundreds of Millions of Dollars Read More »
I haven’t posted an article in over three weeks. For someone who promised himself an article a day no matter what, that’s pretty crap. I gave myself excuses… “My time has been consumed by other things.” “I went out too much and glugged one too many beers.” “I need to feel great to write a great
What I ask myself when I’ve gone off track with work, to come back twice as strong Read More »
November 15, 2017 Approaching an anniversary commemorating the time I’ve spent in the glorious arena of conversion rate optimization under the umbrella of a stellar PPC agency (#8 on AdAge’s Best Places to Work list), I wanted to take this small corner of the Interwebs to share a few key lessons with you all. Why?
Marketers, if trust is our greatest currency, why are we lying so much? Apologies in advance for the cynicism — maybe I woke up on the wrong side of the bed this morning, or the traffic was more frustrating than usual. But, when I sat down to write this column, all I could think about
What are some coping strategies for dealing with a lot of professional rejection? originally appeared on Quora – the place to gain and share knowledge, empowering people to learn from others and better understand the world. Answer by Racheline Maltese, Romance novelist and a writer/producer on Tremontaine, on Quora: The coping strategies for the rejection
What I’ve Learned About Rejection as an Author That Everyone Can Benefit From Read More »
