MarTech enables brands to interact with customers the way they want: Kalpit Jain, Netcore, Marketing & Advertising News, ET BrandEquity
In an interview, Kalpit Jain, Group CEO of Netcore, talks about the importance of customer data platform in marketing, the role of personalization in providing better customer experience, how MarTech enhances the marketing abilities of brand marketers, and its adoption in India. How MarTech enhances the marketing abilities of brand marketers? Brand marketers today face […]