Killer

The killer metric for email subject lines that ‘experts’ don’t understand – Econsultancy

Given the choice between certainty and uncertainty in any given scenario, most would opt for the former. As a species, we humans are a lot more risk-averse than we like to think. In marketing, this tendency toward risk-aversion is even more acute. Often, marketers want a high degree of certainty when making any decision… hence

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Father of woman bashed and thrown off balcony says killer is ‘shameless beast’ | Australia news

A heartbroken father has told a judge the man who bashed and strangled his daughter, then threw her off her Sydney unit balcony, is a “shameless beast with a human face”. Jusuk Choi broke down repeatedly on Friday while reading out his victim impact statement, which was then translated from Korean to English, at the

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5 tips for creating killer product descriptions that sell

There are two types of product descriptions: those that tell and those that sell Words have huge power to turn even the most ordinary product into a must-have. There are two types of product descriptions: those that tell and those that sell. Most e-commerce businesses simply tell their customers about products, instead of turning them

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