Inside the Customer Experience at Kroger [Special Report]
For retailers, especially in the hyper-competitive grocery sector, everything rises and falls on the customer experience (CX). Can shoppers quickly and easily navigate stores? Do employees treat shoppers kindly and professionally? Are shoppers happy with prices, private labels, produce, and other make-or-break factors? And, especially today, are shoppers satisfied with their digital experiences—from mobile apps […]
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