Search engine optimization experts say guest-posting content is the most effective way to grow a website’s backlink portfolio, according to recent research from SEMrush. The report was based on data from a survey of 850 SEO and digital marketing specialists. Some 53% of respondents say guest-posting of content on other sites is an effective way […]
The Most Effective Link-Building Strategies per SEO Experts Read More »
Attracting links to ecommerce product pages is difficult. Links to how-to pages, however, are much easier. Sixty-three quality sites have linked to this instructional page from Lowe’s on replacing a toilet. Link-building is tough. It’s especially tough for ecommerce sites. Long gone are the days when consumers linked to products. Today, getting a link to
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Link-building is a highly effective SEO stratagem. Marketers know that, which is why they engage in tactics like guest-posting. But there are other, lesser-known approaches that can work just as well. Done correctly, they can have an outsized impact on your SEO results. And that’s where an infographic from Spiralytics comes in. The performance-driven digital
6 Great Ideas For Ethical Link-Building When you want to build solid links pointing to your website, there are right and wrong ways to go about it. Guest blogging is a fine example of a sound link-building strategy; an improper strategy would be something like spamming links into other sites’ comment sections. The sort of
Guest posting is one of the best ways to build a high-value backlink profile, allowing you to earn brand authority in your industry, drive clicks back to your site, and boost organic traffic. However, landing page links are almost always removed by the editor before publishing. Websites want you to link to content that provides
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One of the most overused phrases in content marketing is how it is an ever-changing landscape, forcing agencies and marketers to adapt and improve their existing processes. In a short space of time, a topic can go from being newsworthy to negligible, all while certain types of content become tedious to the press and its
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OvidiuTepes / Pixabay You have probably heard the saying, “It’s not what you know, it’s who you know.” Although I would argue that both are important, sometimes the latter can help you reach your goals faster—at least in terms of your website SEO and link-building strategy. Just like in life, the relationships that your website
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Referring domains and backlinks continue to be among the most important ranking factors, according to a SEMrush study of over 600,000 keywords. That’s why a lucrative link-building strategy is vital and why you must stick to it regardless of what everybody else says or does. You already know you must have a clearly defined audience
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When it comes to link-building, one tactic rises above the rest in effectiveness and ROI – content distributed through high-authority online publishers. To secure those links, you must connect with their journalists, editors, writers, or contributors. That’s the time to turn to Twitter. How can you pitch a high-quality article in 280 characters? You probably
Posted by KristinTynski In my last post, I explained how using network visualization tools can help you massively improve your content marketing PR/Outreach strategy —understanding which news outlets have the largest syndication networks empowers your outreach team to prioritize high-syndication publications over lower syndication publications. The result? The content you are pitching enjoys significantly more
Advanced Linkbuilding: How to Find the Absolute Best Publishers and Writers to Pitch Read More »
