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Creating Influencer-Targeted Content to Earn Links + Coverage – Whiteboard Friday

Posted by randfish Most SEO campaigns need three kinds of links to be successful; targeting your content to influencers can get you 2/3 of the way there. In this Whiteboard Friday, Rand covers the tactics that will help your content get seen and shared by those with a wide and relevant audience. Click on the […]

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How to Make Phone Numbers Callable in Google Sheets with Telephone Links

If you click an email link on a webpage, it opens your default mail program. Similarly, you can make phone numbers on your website “callable” meaning when someone clicks the phone number, it will launch the dialer on their mobile phone and initiate dialing of the specified phone number. It is recommended that you make

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Understanding Google’s Latest Assault On Unnatural Links

Understanding Google’s Latest Assault On Unnatural Links By Eric Ward on August 13, 2013 (Updated 2/22/17, originally written for SearchEngineLand) Without much fanfare or publicity, Google quietly updated the Link Schemes/Unnatural Links document inside the Webmaster Tools section of their site last month. If not for the excellent work of Barry Schwartz, many of us

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