listings

Organic Google Shopping Listings & This Week's Digital Marketing News [PODCAST]

Organic Google Shopping Listings & This Week’s Digital Marketing News [PODCAST]

On this week’s episode of Marketing O’Clock, hosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld deliver al the digital marketing news you may have missed on this heavy news week! Google Shopping adds organic listings Retailers will no longer have to pay to run Google Shopping campaigns to have their products featured in the …

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20 Free Local Online Business Directories and Listings You Need To Be In

Local businesses are blessed with a huge selection of marketing opportunities online. And given the current landscape, most buyers start their journey on search engines. This is where local search engine optimization (SEO) comes in handy. Think about your customers and how they find you. For example, let’s say you run a cafe. Chances are, …

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SMX Overtime: Here’s how multi-location brands can manage their local listings

SMX Overtime: Here’s how multi-location brands can manage their local listings

During my “Local presence management for multi-location brands” session at SMX East, attendees asked questions about review rankings, duplicate listings and pages and local franchise challenges so I wanted to take the time after the event. 1. I see a lot of companies with a small number of reviews ranking higher than other local companies …

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Listings that earn featured snippets will not repeat on the first page of Google search

Pages that earn a featured snippet will no longer repeat as a regular listing on the first page of Google search, Danny Sullivan, Google’s public search liaison, announced Wednesday. The corresponding regular listing may or may not appear as the first result on the second search results page. Why we care For featured snippet owners, …

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Google rolls out organic 'Popular Products' listings in mobile search results

Google rolls out organic ‘Popular Products’ listings in mobile search results

Several years ago now, Google made the significant move to turn product search listings into an entirely paid product. Shopping campaigns, as they’re now called, have accounted for an increasing share of retail search budgets ever since. More recently, however, Google has been augmenting organic search results with product listings. It’s in a product search …

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David Putters at Shell Gets Ready to Tell the Audience about Uberall at SIINDA 2018

Shell Tackles Listings Data Accuracy to Achieve Ambitious Growth Goals

David Putters at Shell gets on stage at SIINDA 2018, to discuss the importance of an effective location marketing strategy when working towards ambitious customer acquisition and global growth plans. David Putters, Global Product Manager Web at Shell, spoke in a collaborative session with Addiko Bank (a national bank chain in Croatia) at this year’s SIINDA (Search …

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Michigan Dentist Local SEO: A Dive into Google My Business Listings

Michigan Dentist Local SEO: A Dive into Google My Business Listings

Full disclosure, Miriam Ellis’ Moz blog post, Restaurant Local SEO: The Google Characteristics of America’s Top Ranked Eateries sparked my idea for this blog post. You will notice similarities between our posts because there are only so many ways to evaluate and collect data for a Google My Business listing. None the less, I wanted …

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