If you’re brand new to the email industry—or even if you’re a veteran—there may be some confusion about what an email template actually is. Is it Read More
Litmus
In this episode of Delivering, host Jason Rodriguez interviews AutoNation’s Shazad Beharry—winner of the Litmus Email First Excellence Award—about how AutoNation prioritizes email in their omnichannel Read More
Everyone wants to be data-driven, but when it comes down to it, email marketers are often left with only clicks and opens to make important decisions Read More
As a team, we’ve made a number of resolutions for 2021. One of my own resolutions is to double down on educational content for email marketers. Read More
If there’s one thing 2020 didn’t completely destroy, it’s online events. With the majority of the industry working from home throughout the pandemic, companies (including us) Read More
It’s 2021. Finally. Finally. While we’re just as thrilled as you are that 2020 is officially over, like a lot of you, we’re looking ahead and Read More
Creating an email can take a lot of work. So for it to land in the junk folder? A little soul crushing, not gonna lie. You Read More
What. A. Year. 2020 has thrown every curveball imaginable at email marketers but we’ve still pulled through. It’s been a year for the history books, which Read More
Litmus Live—our annual events devoted to all things email—looked a lot different this year. While we started off 2020 with big plans for in-person events, we Read More
Email marketing is a team effort. So is building and growing a company devoted to helping email marketers send better campaigns. While you’ve seen most of Read More