Litmus

Litmus Blog: The Ultimate Guide to Interactive Forms in Email

“Forms in email don’t work.” “Forms are powered by JavaScript—and that’s not supported in email.” Have you heard these words before? Us too. Many marketers think that using interactive forms in email simply isn’t possible, but we’re here to bust that myth. The truth is that interactive forms are supported in many popular email clients

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Litmus Blog: Marketing Leadership in the Midst of Change: CMOs Share Strategies

On an otherwise run-of-the-mill day in early March, the executive team at Drift decided to do something drastic: They locked their office doors and directed all employees to work from home full-time. Immediately, indefinitely, and until further notice. So did ServiceMax. And Bandwidth, and FoodLogiQ, and hundreds of other companies across dozens of industries. Fast

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Litmus adds integrations with cloud solutions, enhances privacy

Email marketing and analytics firm Litmus has announced a number of new updates coming to its platform, including integrations with cloud providers, enhanced privacy protections and improved email tracking. According to Litmus, the new features will assist marketers throughout the entirety of the email marketing lifecycle, from the design stage to post-send analytics. Why we

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