Location

How to Track a GMB Location & Knowledge Graph in the Page-oscope for SEO - MobileMoxie Blog

How to Track a GMB Location & Knowledge Graph in the Page-oscope for SEO – MobileMoxie Blog

July 14, 2020 SUMMARY: This article will outline how you can find URLs for use in the MobileMoxie Page-oscope to track changes Google My Business (GMB) results (with g.co or g.page URLs), and how you can track Knowledge Graph with g.co URLs. Here are the links if you want to skip directly to one of …

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Geoffrey Michener

How Location Intelligence Will Create Even Smarter Cities – ReadWrite

Location intelligence has gained much attention lately, especially as more businesses harness the power of this technology. Location intelligence builds on geographical information systems (GIS) tools, and its definition goes beyond the analysis of geospatial or geographic information. Here is how location intelligence will create even smarter cities. Location Intelligence is the ability to visualize …

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Consumer Reaction To COVID-19 Varies By Age, Income, And Location

Consumer Reaction To COVID-19 Varies By Age, Income, And Location

COVID-19 brings a wave of public health, economic, and cultural crises that trigger yet unforeseen repercussions. While three-quarters of US online adults say they’re familiar with details of the illness, talk to myriad consumers and observe a range of reactions. Our latest data reveals that looking at US consumers through the lens of age, income, …

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Using location data to track coronavirus: An opportunity and tremendous risk

Using location data to track coronavirus: An opportunity and tremendous risk – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok Source …

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How to Outsmart Your Competitors Using Location Data [Webinar]

More than 80% of marketers use location data to improve the performance of their campaigns. Location-based ads accounted for $26.5 billion in media spend last year, a figure that’s expected to grow more than 40% by 2022. While location-based marketing is widely practiced, understanding and effectively using location-based audiences remains a challenge for small to …

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Marketers should be able to get more than 60% location opt-ins if they follow best practices

As CCPA, ITP and the forthcoming cookiepocalypse threaten the availability of third-party data for targeting and attribution, mobile-location tracking has emerged as a potential cookie alternative. But mobile operating system privacy controls and iPhone location alerts are starting to impact the availability of high-quality location data. Location is also key tool for personalization. But in …

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There's been a nearly 70% decline in always-on location data, since iOS 13 rollout

There’s been a nearly 70% decline in always-on location data, since iOS 13 rollout

Perhaps more than GDPR or CCPA, Apple’s iOS 13 privacy controls and location alerts may impact the availability of user location data — just as it’s becoming a critical tool for marketers. According to research from location verification company Location Sciences, since the adoption of iOS 13 the company has seen “a 68% decrease in …

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