Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Online ad fraud is on the rise, and costing companies billions of dollars each year. Display advertising and programmatic ad buys get most of the press, but clever fraudsters are finding new ways to fake video views and mobile ad […]
By Chris Christoff, co-founder of MonsterInsights. Churning through customers can crush your business. Although getting new customers is an obvious win, many businesses often undervalue the importance of keeping the existing customers they already have. Though I’ve found retaining existing customers to be easier than acquiring new ones, it’s important to have a strategy in place to build
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As of December 14, 2017, the Federal Communications Commission (FCC) has officially rolled back net neutrality. In a 3-2 vote, the commission approved a proposal to get rid of the net neutrality rules that were put in place by the FCC in 2015. This means Internet service providers (ISPs) such as Spectrum, Time Warner, and
Ever get the feeling that you’re swamped by an avalanche of emails? Me too. On an average, we receive about 121 emails a day—and this number is set to rise to 140 this year. Now I don’t know about you, but in my book, that’s a lot! And these are just emails from people we
Increase Productivity in Your Workday (Without Losing Your Mind) Read More »
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We human beings love shortcuts. From the time our distant ancestors began to walk upright, hacking was our way of life. If a Neanderthal hunter could find a quicker path to the hunting grounds, he might out-compete his neighbor for the annual mastodon haul. Thousands of years of evolution have not dulled this impulse, and
Why hacking social media algorithms is a losing strategy Read More »
Shopping cart abandonment is a big problem that can lead to huge loses in revenue for your eCommerce business. However, there are various reasons why shoppers abandon their carts. Some customers might just want to browse your store items while others are simply not interested in what you have to offer. While some reasons for
Simple UX Tips to Keep Your eCommerce Store from Losing Money Read More »
By Andrew Gibson An air-tight customer retention strategy is the secret sauce you need to increase your profits. But trying to increase customer loyalty without first understanding the reasons behind why your customers are leaving is like trying to eat tomato soup with chopsticks—you may be getting a little taste, but chances are you’re not really catching
Why Do Customers Leave? 3 Reasons Why You’re Losing Business Read More »
If someone visits your product page but doesn’t purchase, or visits your email opt-in page and doesn’t complete the form, you’ve probably lost the opportunity to acquire them as a customer – unless you use retargeting. Retargeting is a powerful tool used for reconnecting with people who’ve visited your website, but who haven’t converted. In
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‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “search-engine-optimization”, ( $(this).attr(‘href’) ) ); }); } } }); }); Google’s new job search capability, Google for Jobs, recently entered beta. So what does this mean for your brand’s job
Here’s How to Avoid Losing Traffic & Revenue from Google for Jobs Read More »
