loudest

18% of companies invest in CX tech ‘based on who shouts loudest’

According to research by Sitecore, for every $1 organisations spend on improving the customer experience, they see a return of $3.1. Meanwhile, Boston Consulting Group (BCG) suggests brands that create personalised experiences are seeing revenues increase two to three times faster than those that don’t. Statistics like this go some way to prove the benefits …

18% of companies invest in CX tech ‘based on who shouts loudest’ Read More »

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