MachineLearning

Can we machine-learn Google’s machine-learning algorithm?

Google’s rollout of artificial intelligence has many in the search engine optimization (SEO) industry dumbfounded. Optimization tactics that have worked for years are quickly becoming obsolete or changing. Why is that? And is it possible to find a predictable optimization equation like in the old days? Here’s the inside scoop. The old days of Google Google’s …

Can we machine-learn Google’s machine-learning algorithm? Read More »

Six case studies of machine-learning powered email marketing – Econsultancy

Machine learning has changed the game for email marketers. Once hyped as the ‘next big thing’, it is now being put into practice by a wide range of businesses to improve the effectiveness of email. Here are just six case studies that demonstrate its success. Dell Language plays a huge part in why consumers respond …

Six case studies of machine-learning powered email marketing – Econsultancy Read More »

How Machine-Learning Improves Multichannel Marketing Attribution

Global spending on media is expected to reach $2.1 trillion by 2019, according to McKinsey. But is all that money effective in producing improved ROI? Without knowing which channels are driving sales—or, more specifically, which individual efforts are working—marketing spending is like a black box. In today’s world of digital commerce, it’s not uncommon for …

How Machine-Learning Improves Multichannel Marketing Attribution Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com