Mandate

Columbus India wins digital mandate for LXME- India’s 1st financial planning platform for women

MUMBAI: Columbus India, the data-driven digital marketing agency from Dentsu Aegis Network, has been appointed as the digital AOR for LXME- India’s 1st financial planning platform for women, powered by the Anand Rathi Group. As per the mandate, Columbus India will service the digital requirements of LXME in the areas of paid media, search engine …

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GenY Medium Wins Performance Marketing Mandate for Onco.com

GenY Medium (GenY) has taken the digital mandate for Onco.com. Onco.com is a Bengaluru based healthcare startup that offers Online Cancer Consultations from leading Oncologists in India and the US. With the sole mission of making high quality healthcare accessible to every cancer patient in the world, Onco.com aspires to become a trusted partner for …

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Kreativ Street wins Digital Marketing mandate for Dalmia Cement

Press ReleaseDalmia CementsGurugram, March 01, 2019 Kreativ Street, one of India’s fastest growing Integrated Marketing Agencies, has won the digital mandate for Dalmia Cement, one of India’s leading cement manufacturers since 1939. The mandate was awarded after a multi-agency pitch, and will be serviced by the agency’s Gurugram office. Based out of Gurugram and Mumbai, …

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Your Marketing Contracts Should Mandate Secure Data Communication

Your Marketing Contracts Should Mandate Secure Data Communication When someone else is the target of a data breach, you might think you couldn’t possibly be held responsible. That holds true in some cases, but when you’re working in a digital world where outsourcing is common, there’s a catch. Any sensitive data you’re in possession of …

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New Electronic Logging Mandate May Increase Shipping Costs

Critics of a new logging mandate for freight carriers claim it is creating a shortage of drivers and increasing shipping costs in many industries, including retail. Beginning December 2017, the U.S. Federal Motor Carrier Safety Administration began requiring many freight carriers to install and use electronic logging devices (ELD) that integrate with a truck’s engine …

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