MasterCard

SearchCap: Google’s deal with Mastercard not ‘deceptive’, small business SEO & more

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search […]

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Could Mastercard Smart Mirror Boost Retail Sales for Your Small Business?

Retail Trends / Good To SEO

Removing the pain point of the payment process is one of the best ways to improve the customer experience for karge and small retailers. The new Mastercard Smart Mirror will be the first of its kind to include a payment function while the customer is trying different outfits using Augmented Reality (AR). This Smart Mirror

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Mastercard Says Retail Sales Grew 4.9% During Record Holiday Season

Retail Trends, SEO BLOG / Good To SEO

The largest year-over-year holiday sales increase since 2011 was just recorded by the Mastercard SpendingPulse report. The 4.9 percent increase comes at a time when terms such as “Retail Apocalypse” are in the headlines forecasting the demise of retailers. 2017 Retail Holiday Sales Results According to Mastercard, customer confidence is one of the biggest drivers.

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MasterCard Says Signatures No Longer Required at the Checkout Counter

SEO BLOG, Technology Trends / Good To SEO

What’s happening at the checkout counter is changing in a big hurry. Checks are basically extinct. Cash is almost gone. Credit cards are being replaced by phones. And even the cards are changing — though that’s going slower than originally planned. Now, you can start saying good-bye to the signature — or what your customers

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PayPal’s New Cash Back Mastercard Could Encourage Your Customers to Buy More from You

Finance, SEO BLOG / Good To SEO

PayPal (NASDAQ:PYPL) has announced a new cashback Mastercard credit card. The new card may encourage your customers to make more purchases with cash rewards and make it even easier for you to accept in-store credit cards. The PayPal Cashback Mastercard was launched in a partnership between PayPal and Synchrony Financial. PayPal Cashback Mastercard Launches “Designed exclusively

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MasterCard Moves Into Mexico City Creating Small Business Benefits

SEO BLOG, Technology Trends / Good To SEO

MasterCard (NYSE:MA) is setting its sights on Mexico City, a major metropolitan area that still runs mainly on cash transactions. And the initiative could have an impact on small businesses. There are about 22 million people in the Mexico City area. And more than half of them don’t even have a bank account. So they

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