Mediocrity

Battling Mediocrity in Content: Ann Handley Talks to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Ann Handley is chief content officer at MarketingProfs, and co-author (with C.C. Chapman) of the best-selling book Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. She’s a frequent …

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Business Leaders: 4 Ways to Shift Your Mindset and Overcome Mediocrity

For businesses to succeed in this competitive world, they need to strive for excellence—and that begins with their leadership. As business owner and boss, I have found that you can’t expect stellar performance from employees if you hold yourself to a different standard. That sends mixed messages and hurts morale. But I also realize it’s not …

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