Riding on the hallmark of trending flavors, gourmet salt industry has been undoubtedly experiencing a period of triumph of late, with consumers and restaurateurs seeking to unlock their culinary potential. In an era of where the hospitality sector is fueled by ingredient driven cuisine, consumers are presumably more interested in what the ingredients have to […]
We’re living in a visual age. As a result, the way retailers merchandise their store can have a big effect on sales. Keep reading to learn more about retail merchandising and get tips for effectively merchandising your store. What Is Retail Merchandising? Merchandising refers to the way you display products in your store. For example,
What is Retail Merchandising and Why does It Matter? Read More »
Retailers in the UK are still using online merchandising techniques from the last century to try and compete and, in the process, making their jobs and survival much harder Here’s the problem: UK retailers are under massive competitive and economic pressure. Stores are closing and thousands of jobs are under threat. Online behemoths like Amazon,
Crossing the online merchandising chasm Read More »
Showing variants in product images — such as bath towels — can lessen the demand for a single color or version, and thus reduce its out-of-stock risk. A recent study by Coresight Research revealed that 40 percent of U.S. non-grocery sales are sold at a discount, representing roughly $395 billion in lost revenue, or 12
4 Online Merchandising Hacks to Increase Profits Read More »
The Director, Site Merchandising owns site merchandising, brand content and overall site experience management for the Floral Brands, FTD.com and ProFlowers. They are responsible for developing a strategy based on data, customer insights and the brand promise that results in a highly effective shopping experience that drives engagement, reduces friction and ultimately improves conversion. Site
Director, Site Merchandising – FTD Companies Read More »
“Work smarter, not harder” – that’s always been my mantra (but ironically, only said after I end up doing a helluva lot of hard work!) When it comes to e-commerce merchandising, we now have the technology and tactics we could have only dreamed of only five years ago. With the advent of richer analytics and
Add Some Serious Smarts to your E-commerce Merchandising Read More »
Legendary American football coach Vince Lombardi said it best: ‘Practice does not make perfect. Only perfect practice makes perfect.’ If you’re running around like crazy – doing redesigns, running split tests, and adding new technologies – but don’t know the best practices needed to define the ‘most likely to succeed’ designs and tests – you’re definitely
Practice your e-commerce merchandising more perfectly Read More »
Chart of the Day: Which are the most popular merchandising techniques used by online retailers? Best practices for creating effective user experiences for Ecommerce sites are often discussed along with how to improve experiences through conversion rate optimization. However, it’s less common for retail merchandising techniques to be discussed. To help retailers learn best practices, we’ve created
Top Ecommerce merchandising tactics | Smart Insights Read More »
Sales guru Jim Rohn aptly said: ‘Success is neither magical nor mysterious; it’s the natural consequence of consistently applying the fundamentals.’ I agree wholeheartedly. In order to sell better online you need to know the fundamentals, or essentials, of persuasive selling. These same principles apply whether you’re selling face-to-face or on a website. Only by
First Things First: Know The Essentials of E-Commerce Merchandising Read More »
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Merchandising strategy might not be a hot topic on Twitter, but smart merchandising can make the difference between mere profitability and exponential growth. One path to becoming a merchandising rock star is to incorporate some discussion of customer challenges into
Merchandising for B2B and B2C Brands Read More »
