Minor

Epic Accuses Cheating Minor Of Continuing To Promote Cheat Software Even After Lawsuit

from the minor-problem dept Over the past year or so, we’ve been discussing Epic’s somewhat strange ongoing legal dispute with a minor from Illinois over cheating software he developed for Fortnite. Epic initially went after a host of so-called cheaters for developing these tools, claiming that they were violating both copyright and TOS agreements for …

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Moz: Google’s diversity update was pretty minor

Google’s June 6 diversity update to limit SERPs from showing multiple results from the same websites had a fairly minimal impact of results, according to a new Moz report analyzing their dataset. Moz’s findings. “While Google technically improved site diversity, the update was narrowly targeted and we had to dig to find evidence of improvement,” wrote …

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Minor Tweaks to Marketing Emails Can Greatly Boost Conversions

The purpose of email marketing is to generate revenue. Opens and clicks are meaningful only if they produce, at some point, orders. In my experience, tweaking just a few areas of an email program can greatly increase conversions. In this post, I’ll review five areas to focus on. Subject Lines and Preheaders The grouping of …

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Some Minor Complications in the Chik-fil-A Story

I’ve written before about Chik-fil-A’s transition from its neat-and-tidy “Eat Mor Chikin” campaign to a more diffuse customer-focused approach. Though successful in some important respects, its new consumer value strategy has turned out to be something of a Pandora’s box, with the fast food behemoth unleashing a whirlwind of test campaigns upon us—everything from an …

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Zhavia Beats Ash Minor In Comeback Battle With Cover Of Cardi B’s ‘Bodak Yellow’

In the second comeback battle, Ash Minor delivered a cover of “When I Was Your Man” by Bruno Mars. Ash, who played guitar for his performance, was one of the original Four. Zhavia sang “Bodak Yellow” by Cardi B. Zhavia was one of the contestants who remained the longest on the show. Sean “Diddy” Combs …

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