As the world faces the global coronavirus pandemic, B2B CMOs face a critical problem. Not long ago, major conferences were still on the schedule. Your marketing collateral was ready. Your firm’s most persuasive executives were slated to deliver keynotes or speak on panels. Now, nearly everything that made it easy to get in front of …
Crisis Mode: What B2B CMOs Can Do to Persuade Buyers Read More »
Google is updating its Google Ads mobile app with new optimization score features and a new dark mode option. Here’s an overview of all the updates rolling out today. Optimization Score Recommendations The account overview screen will now display account and campaign-level optimization scores as well as their corresponding performance improvement recommendations. Google notes campaigns …
Google Ads Mobile App Updated With New Features and Dark Mode Read More »
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Dark mode comes to TikTok, Twitter’s Flight School gets a new look, Facebook promotes misinformation …
If you love collages you’ll love the new Instagram Layout mode for stories! Announced in December, the feature is a game-changer for those who like to get creative with collages on Instagram Stories. Collages were one of the hottest Instagram design trends of 2019, but until now, they had to be made outside of the …
How to Create Collages with Instagram’s New Layout Mode Read More »
Instagram has launched a feature called ‘Create’ Mode, which you can access by swiping left from your ‘Story’ menu. A spokesperson from Instagram describes this feature as a new mode to combine interactive stickers, drawings, and text without having to share photos or videos. That means you can still use most of the same interactive …
7 Ways to Use Instagram’s Create Mode to Interact with Your Followers Read More »
December 20th, 2019 Marketing Erica Perry Instagram’s newest update to Stories just made photo-sharing a whole lot easier. Appropriately dubbed, ‘Layouts,’ the update enables users to share multiple photos in a single post via a collage. Specifically, six different photos can be uploaded at a time, versus the original one-image-per-Story process. Users can add a …
What Instagram’s Layout Mode Means for the Growth of UGC Read More »
