Find out why this company dropped everything to help moms during COVID-19. By Kristin MacLaughlin April 22, 2020 Life changed quickly for 24/7 MOMS — a media company that creates content to simplify motherhood — when COVID-19 shut down most of the USA. Founder Trisha Novotny knew she needed to change her business strategy. Her […]
American mothers make the majority of household purchasing decisions and spend more than $2 trillion per year. Given the vast spending power these moms yield, it’s no surprise that companies in a broad array of industries are eager to appeal to this influential demographic.
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In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned. Source link
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Do you think your work-life would be easier if you married a billionaire? Forget it. Even Melinda Gates had to ask her husband to drop off their kids at school. Other than the difference of a few billion dollars, I’ll bet your life isn’t that much different from Melinda’s life. When you are a working
Working Moms Have Two Jobs: Here’s How to Stay Balanced and Sane Read More »
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Wealthy Single Mommy founder Emma Johnson sees the parallels between single motherhood and entrepreneurship – because she’s doing both. Separated and later divorced from her husband while pregnant with her second child, Johnson has now become a voice of single mothers choosing to thrive within the new economy. Her new book, The Kickass Single Mom, captures
After bringing kids into the mix, early morning meetings and late-night work sessions at the office become an even less attractive option than they already were. Missing soccer games, spelling bees, and ballet practices because of Q2 strategic planning just won’t do. Rather than exiting the working world altogether, many moms are harnessing the power
I often hear tales of working mothers being passed up for promotions, and as a woman and a business owner, I understand that the issue may not be such a simple one to untangle. On one hand, you have competent women who have chosen to contribute to society both by bringing new citizens into the
