In the aftermath of 2017, the most expensive year for weather-related disasters in the United States, the House Committee on Financial Services passed a bill to help small businesses recover. Small Business Access to Capital After a Natural Disaster Act Authored by Republican Nydia Velázquez, the Small Business Access to Capital After a Natural Disaster […]
It’s not a matter of organic search traffic being more important than paid, or vice versa. What matters is integrating the two — paid and natural search — so that the whole is larger than the individual parts. The goal of integrated search is to use the data available from both organic and paid search
Google’s mobile-first index is coming in 2018. Search-result rankings for your desktop site will be based on the signals from the mobile version. Will you be ready? More people search Google on smartphones than on any other device type, including desktop computers. To meet the needs of the many, Google is rolling out its mobile-first
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With recent devastation caused by hurricanes in Houston and Florida, the need to prepare for natural disasters should be obvious. Natural disasters are unpredictable and can occur at a moment’s notice. We usually have a few days of warning before a hurricane strike, but fires, earthquakes, and floods often occur with hardly any notice. Could
Is Your Business Ready for a Natural Disaster? This Is How to Get Ready Read More »
Superman: Ultimate Flight was shut down Saturday at Six Flags Great America in Gurnee for a short time after a 50-year-old Chicago man collapsed after exiting the roller coaster and later died at a hospital. Lake County Coroner Howard Cooper said Scott Barnes was walking with friends after the ride, said he wasn’t feeling well
With buzzwords like AI and machine learning being thrown around more than a football at training camp, it’s important for marketers to understand the ins and outs of how the various components that make up these technology advances work. Advancements in natural language processing (NLP) were one of the major steps forward that allowed AI
The development of technology like AI and natural language processing are a huge player in the way a search engine retrieves information. Computer algorithms interpret the words the user types and the number of web pages based on the frequency of linguistic connections in the billions of texts the system was trained on. WordNet is
Google Analytics is a gold mine of data, and the backbone of many digital marketing processes. But with so many insights available, it can, at times, be difficult to find the points of most relevance. This has been a recurring theme in research reports relating to data usage – last year, a study from IBM found
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Updated February 2014 – original 2003 First, a definition. A passively-obtained natural backlink is a link given from one site to another site that the receiving site had nothing to do with obtaining. You got a link, and you didn’t know a thing about it. You didn’t ask for it, didn’t pay for it, didn’t
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