Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! “It’s sad as hell that just doing the right thing makes us a special company.” That’s what Andy Sernovitz told me during this week’s episode of Marketing Smarts when I asked him why he said, referring to word-of-mouth marketing, “Marketing […]
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Peter Shankman is the founder of Help a Reporter Out (HARO), the largest free source repository for journalists in the world, as well as the founder and CEO of The Geek Factory, a marketing, branding, and PR company based in
It is commonly known that being in employment and having a sense of purpose positively impacts your health and wellbeing, with research showing that employed people tend to be happier and healthier than those out of work. On the flip side, ongoing negative work situations can have a real impact on the quality of your
Workplace Well-being. Nice to have or a necessity? Read More »
As soon as I asked the question, things turned awkward. I was halfway through a content marketing workshop with the social team for a large enterprise. They were frustrated. They said they didn’t have the content they needed to succeed. I mentioned one of the company’s blogs that was not only actively publishing, but had
It’s Time for Social and Content Teams to Play Nice Read More »
As time goes on, it is inevitable that we lose important people in the search industry – that is life. But too often we are too late to express our gratitude to those people during their living years. Instead, it is not only until after they pass on where we share our true appreciation for
