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The News Revenue Hub is launching a pilot project to help news orgs increase their readers’ loyalty » Nieman Journalism Lab

Everyone who’s had to sit next to a business-school student at Thanksgiving knows about the funnel. There are lots of versions of it, but the core idea in publishing terms is this: At the top of the funnel you’ve got a lot of people who have a very loose connection to your news site. Say […]

Goodbye, Facebook traffic. Welcome back, SEO, we missed you? » Nieman Journalism Lab

SEO BLOG / Good To SEO

“We are not interested in talking to you about your traffic and referrals any more. That is the old world and there is no going back.” That, allegedly, was Campbell Brown, Facebook’s global head of news partnerships, last week. The comments align with what she said in part at a Recode conference in February: “My

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