nontechies

Zink: Social media for non-techies — Part 1 – News – Sarasota Herald-Tribune

Business owners and entrepreneurs are becoming increasingly aware that social media is a vital part of any marketing plan. Many of them don’t have a complete understanding of this technology. They don’t know what it is or how to use it. What follows is an edited excerpt from SCORE Business TV, Episode 10, on Social […]

Janet Peischel’s The Internet Marketer: Five search engine optimization tips for non-techies | Janet Peischel

Search engine optimization (SEO) doesn’t have to be confusing. In basic terms, search engines’ decisions about website ranking are based on information read by Googlebots or spiders. These bots (robots) read your website according to set criteria. SEO incorporates the ways we plan, design and influence our websites so they more closely align with this

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