The 2018 guide to B2B sales, Part 2: Segmentation, content, and nurtures

b2b sales, lead nurture, PPC, Remarketing, retargeting, segmentation, SEO BLOG /

In Part 1 of this series, I broke down how to effectively use different channels for B2B efforts –  from demand generation channels like Facebook, LinkedIn, and Pinterest to get in front of highly relevant audiences to paid search to capitalize on audiences with intent. I also touched on optimizing the landing pages/content you should […]

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