MarTech Minute: Hootsuite data comes to Oracle Eloqua, Valassis’ new CTV solution – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok […]
MarTech Minute: Hootsuite data comes to Oracle Eloqua, Valassis’ new CTV solution Read More »
1) Who is 90octane, and how would you describe your relationship with Oracle Marketing Cloud? 90octane: 90octane is a marketing and consulting agency who helps clients navigate complexity to make their indelible mark on the world. We’ve partnered with Oracle Marketing Cloud on a number of projects, ranging from content creation and strategy to
The growth of mobile email reading upended email design a decade ago and gave rise to responsive email design, which is now the dominant approach to crafting emails. However, some brands now see so many mobile opens that they’re considering adopting mobile-only email design. Some pioneering brands already have. This approach is a throwback to
Is Mobile-Only Email Design Appropriate for My Brand? Read More »
Attracting new customers is a top priority for retailers, and customer acquisition costs have risen with the increase in budgets and demand. Oracle Retail has launched Consumer Insights to help retail marketers use enriched customer data attributes alongside third-party consumer data from Oracle Data Cloud to find prospective lookalike customers. Oracle Cloud provides data sets
Oracle Retail launches customer acquisition tool for commerce marketers Read More »
“ Summary:Search analytics is the practice of searching for data to examine interactions between content during searches, web searchers, and search engines. The analysis and collection of data during searches can be used in search engine optimization and search engine marketing to increase the visibility of websites in search engine result pages. The global Search
Oracle has launched two new solutions, the Inside Sales Solution and its customer data management (CDM) platform for Oracle Service Cloud. The Inside Sales Solution is the latest addition to the Oracle Customer Experience (CX) Cloud suite and has a new user interface to help sales representatives recognize and qualify good opportunities and move on
Oracle launches new B2B sales solution, new CDM for Oracle Service Cloud Read More »
A B2B mobile marketing strategy is a must for any company that wants to interact with its target audience. It’s not just consumers looking at their phones and tablets more so than their laptops and desktops. Company decision-makers already use mobile devices to help them work from anywhere, conducting research, interacting with B2B brands, and
Oracle’s October 2019 Critical Patch update contains 219 security patches across virtually all of Oracle’s product families. The company strongly recommends all customers apply the Critical Patch Update immediately, as many breaches are a direct result of not applying security updates when they become available. “Oracle continues to periodically receive reports of attempts to maliciously
Oracle Releases Critical Patch Update For All Product Families Read More »
Oracle CEO Mark Hurd died on October 18, 2019, after taking a leave of absence for health reasons in September. Earlier this year, Business Insider had a chance to sit down with him for an episode of our podcast, “This Is Success.” We used the opportunity to discuss his career, with a focus on how
Late Oracle CEO Mark Hurd on mentoring as a leader Read More »
“Oracle has lost a brilliant and beloved leader who personally touched the lives of so many of us during his decade at Oracle,” Ellison said in a statement posted on Hurd’s personal website. Oracle declined to comment beyond the statement. The company did not disclose the details of why Hurd went on medical leave, nor
