This is a guest post from Kevin Payne. You’ve read the reports that email marketing ROI is at 4,400%, where you earn $44 for every $1 you spend. But you take a look at your email campaigns lately and see that they aren’t performing as well as the reports promised. Read on to discover whether […]
7 Ways to Revive Your Outdated Email Marketing Campaigns in 2020 Read More »
Alexis DeSalva is a Senior Research Analyst at Mintel. Alexis focuses on US Retail and eCommerce reports. February 24th, 2020February 24th, 2020 Last week, Victoria’s Secret was sold for a fraction of the price for which it was once valued. The decision to go private is another indication of an evolving retail landscape; however, only
Facebook announced Tuesday that it will be removing thousands of outdated and infrequently used interest targets such as old movie and band names and other older cultural references. The vast majority of advertisers won’t notice the removals, said Graham Mudd, VP of product marketing for ads at Facebook, in an interview Monday. The interest targets
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What percentage of your search traffic is driven by your top 10 pages? Chances are, it’s a large portion. Just look at the screenshot below. You’ll see that my top 10 pages drive 28.7% of my search traffic. That may not seem like a high number, but I have 5,441 blog posts. In other words,
By James Lintzer Marketing tactics are constantly evolving—what works today, might not work tomorrow. The business landscape is always changing, as new platforms emerge, more competition arises, and new marketing strategies are implemented. Customers change, too. Their priorities, the devices they use, and their expectations for brand values are constantly adapting to new environments and
Rather than stubbornly sticking with broad strategies aimed at increasing general awareness, marketers can make an impact by embracing a targeted approach via ‘relevant awareness’ More than 40 brands purchased and ran national television spots that aired during the 2019 Super Bowl. Each advertiser paid at least $5 million per spot – not accounting for the
It’s time for marketers to ditch outdated metrics like reach and impressions Read More »
6 Outdated SEO Moves to Avoid Atlanta Small Business Network The Best SEO Tactics of 2019 – Plus, the Top 35 Search Engine Optimization Agencies, According to DesignRush Benzinga 5 Easy SEO Wins with Powerful Results Search Engine Journal Thinking about SEO Strategy Practical Ecommerce View full coverage on Google News Source link
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rawpixel / Pixabay Could your old content be scaring away visitors? When we think about Spring Cleaning, most people imagine dusting shelves, clearing out closets, or everyone’s favorite: washing baseboards. However, if you’re planning on cleaning your home this spring, you may want to think about your business’s home; your website. More specifically, I’m talking
Chicago Marketing Agency Determined To Revamp Outdated And Poor Performing Websites – EIN News Trusted News Since 1995 A service for global professionals · Tuesday, January 1, 2019 · 472,606,609 Articles · 3+ Million Readers News Monitoring and Press Release Distribution Tools Press Releases Events & Conferences Source link
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With all the hard work that goes into creating excellent blog content, it’s important to make sure your posts are relevant for as long as possible. Creating evergreen content is one way to make sure your content stays relevant, but sometimes it’s helpful for SEO to have a post that highlights something happening at the
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