Owner

How Even the Busiest Business Owner Can Make Vacation Happen This Year

Hard to believe, but summer is nearly over. Did you take a vacation from your small business this year? If you’re like many entrepreneurs, the answer is no. Just 57% of small business owners in a recent survey by OnDeck Capital say they are vacationing this year, and only 32% say they generally make vacation […]

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Guest Blog: Three Easy SEO Tips Every Business Owner Can Use Right Now – Business – Columbus CEO

Try some simple tweaks to boost company search ratings. Lee Esposito Search Engine Optimization. It puts fear into the hearts of business owners and executives who believe that getting their websites to place high on Google search rankings is akin to answering an obscure riddle of an evil troll guarding the secrets of successful

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Why Every Business Owner Needs Access to a Revolving Line of Credit

Running a business is expensive. Beyond the large costs you need to cover every month or every few weeks — your office space and employee payroll, for example — there are always small things that need to be taken care of daily. As a business owner, you know how important your cash flow is to

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How To Do Influencer Marketing If You Are A Small Business Owner Small

How To Do Influencer Marketing As a Small Business Owner

Influencer marketing is a hot topic for everybody these days. Major businesses all over the world engage recognizable stars to help them promote their products. But what about the small business owners who don’t have the money to pay an agency to start an influencer marketing campaign? Or those who can’t offer big sums directly to

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Are CMOs The New Owner Of The Data And Technology Around Which Companies Should Organize?

Let’s cut right to the chase here, kids. The answer to the question posed in the title is “largely yes” according to Alicia Hatch, CMO of Deloitte Digital. She cites the 2016 Gartner Spend Survey which found that CMOs had one of the highest technology spends of any C-suite member and is on track to overtake CIOs in 2017. To further support her belief

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