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quicksprout

How to Make Your Facebook Page Visually Appealing to Your Target Demographic

Facebook is closing in on nearly two billion monthly active users! There was even an 18% increase from 2016. If you think about the sheer size and scope of Facebook, it’s mind-boggling. And when you consider the fact that one in five pageviews in the United States occurs on Facebook, the power of this social media

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landing page

50 Reasons Your Landing Page Isn’t Working

50 Reasons Your Landing Page Isn’t Working Published 02/07/2017 by Jayson DeMers | 3 Comments If you have a landing page set up and you’ve noticed that your conversion rate isn’t growing, or that your audience isn’t engaging with your content, it can be confusing and frustrating. This is especially the case because

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quicksprout

18 Essentials to Creating a Trust-Boosting Facebook Page

Trust has always been important from a marketing perspective. But in my opinion, it’s never been more important than it is today. That’s because so many consumers have an underlying cynicism about brands and companies. And why wouldn’t they be skeptical? Marketing communications account for 70% of today’s spam complaints. Just think of all the scam

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clem onojeghuo 151803

7 Key Design Elements for a Mobile Landing Page that Converts

This is a guest contribution from Shane Barker. If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can

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When and How to Use Domain Authority, Page Authority, and Link Count Metrics – Whiteboard Friday

Posted by randfish How can you effectively apply link metrics like Domain Authority and Page Authority alongside your other SEO metrics? Where and when does it make sense to take them into account, and what exactly do they mean? In today’s Whiteboard Friday, Rand answers these questions and more, arming you with the knowledge you

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How to Target Multiple Keywords with One Page – Next Level

Posted by BrianChilds Welcome to our newest installment of our educational Next Level series! In our last episode, Jo Cameron taught you how to whip up intelligent SEO reports for your clients to deliver impressive, actionable insights. Today, our friendly neighborhood Training Program Manager, Brian Childs, is here to show you an easy workflow for

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site performance conversions

How to scale web design to improve page loading speed

You might be thinking, what’s the fuss about website speed? What is important about the average page loading speed? According to Aberdeen Group, a 1-second delay in page load time yields: 11% fewer page views A 16% decrease in customer satisfaction A 7% loss in conversions Amazon reported an increased revenue of 1% for every

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