panels

The Ultimate Cheat Sheet for Taking Full Control of Your Google Knowledge Panels

Posted by MiriamEllis They say you can’t squeeze blood out of a turnip, but when the turnip (and your biggest potential competitor) is Google, the lifeblood of the local business locations you market could depend on knowing where to take control. As Google acts to confine ever-more stages of the local consumer journey within their […]

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Google tests location tab for hotel knowledge panels

SEO BLOG / Good To SEO

Google is testing a new location tab and section within the hotel knowledge panels. The location tab contains information that tells you what is around the hotel, including sections such as highlights, top sights and a getting-around section. Sergey Alakov captured this test and provided the screen shots below. One of the more important aspects

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All about Google’s knowledge panels • Yoast

branding, Content SEO, ecommerce, Local SEO / Good To SEO

Last week, Google announced a new feature in their knowledge panels. You’re now able to verify your branded or personal panel and add or change some of the information in it. But what exactly are knowledge panels? Are these useful? Should your company have one? I’ll tell you all about it in this post! What

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Google invites more entities to take control of their Knowledge Panels and ‘get verified’

SEO BLOG / Good To SEO

Google is inviting more people, companies and organizations that show up in Knowledge Panels to verify their listings and “provide authoritative feedback on the information and images presented.” Being verified allows owners to control certain elements and data presented in the Knowledge Panel. For example, verified panel owners can suggest a featured image and “factual

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Google showing knowledge graph data in local panels

Channel: Local, Google: Knowledge Graph, Google: Maps & Local, Google: SEO, SEO BLOG, SEO: Local / Good To SEO

Google has started showing more information about local businesses in some local knowledge panel results. It is implementing this by showing additional tabs of information above the local panel for (a) locations (b) about, and sometimes (c) Google Posts. Here is a screen shot showing a search for [kfc] which brings up locations for nearby

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Google event schema penalty, knowledge graph local panels & fake reviews

Channel: Industry, SearchCap, SEO BLOG / Good To SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Google warns webmasters not to use misleading event markupNov 27, 2017 by Barry Schwartz Google can penalize your website if you use event markup in a misleading manner. Looking to get out of the SEO

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Google updates mobile product knowledge panels to show even more info in one spot

Channel: Retail, Google, Google: AdWords: Product Listing Ads, Google: Knowledge Graph, Google: User Interface, Search Ads: Product Ads, SEO BLOG / Good To SEO

Google is updating the look of of its product-oriented knowledge panels on mobile to show even more details about specific products in the search results. In an example spotted by Vlad Rappoport, shown below, the shopping knowledge panel has a blue header and a new carousel featuring third-party editorial reviews and separate tabs for stores

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Google debuts giant new look for Local Inventory Ad product search in Knowledge Panels

A-Post to Marketing Land, Channel: Retail, Google, Google: AdWords, Google: Google Shopping, Google: Maps & Local, Search Marketing: Local Search Marketing, SEO BLOG / Good To SEO

Last May, Google introduced the ability to find out if a local retailer had specific products in stock right from the knowledge panel listing for the retailer. Now, it’s dedicating a whole lot more real estate to the feature. Glenn Gabe, digital marketing consultant at G-Squared Interactive, tweeted a look at the update. Below are

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Google is testing ads in local business knowledge panels

Channel: SEM, Google, Google: AdWords, Google: Knowledge Graph, Google: Maps & Local, SEO BLOG / Good To SEO

Google is testing more ad opportunities in knowledge panels. In this case, it’s testing ads on panels for local businesses. Spotted by Dr. Pete Meyers of Moz, the example below shows an ad from Groupon for the featured club. A call to action to “View Deal” links to the related offer page on Groupon.com. “We’re

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