Paradigm

Paradigm Shift | Proctor Gallagher Institute

Paradigm Shift | Proctor Gallagher Institute

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Yext Delivers a New Paradigm in Search, Says CEO

“Search has changed,” says Howard Lerman, CEO of Yext. “It used to all be about websites where you’d type in a keyword and you get ten blue links back on a page. Today, when you search you just get an answer. The companies that put answers out there from them are the ones that are …

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The age of voice assistance and a new input paradigm

NEW YORK – On the second day of SMX East, the opening keynote from Google’s Naomi Makofsky entitled, “The Age of Assistance” reminded us that people are connected to more devices than ever before, and that more and more of these interactions are conversationally powered. We’ve gotten here as a result of a long evolution. …

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Increasing expectations will alter the media agency’s paradigm — and brands will feel that shift

Media agencies are facing tremendous pressure these days, much of it stemming from marketer expectations. And though few marketers may feel sympathy for those pressures (who doesn’t feel heat these days?), it behooves them to step into the agency’s shoes for a minute or two. After all, as industry shaker Rishad Tobaccowala, now serving as …

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Shattering the Digital Sales Paradigm

In this episode of Social Business Engine, Bernie Borges interviews his co-founders at Vengreso. Source link