Partnering

Google is Partnering With WordPress to Develop a News Publishing Platform

Google is partnering with Automattic/WordPress to develop a low-cost system specifically designed for publishing local news. In an announcement, Google says it has invested 1.2 million into creating the Newspack platform. Development on Newspack begins in the coming weeks and will be available to publishers worldwide later this year. Newspack is being developed in an …

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Partnering with Clients: The Good, The Bad & The Ugly (FS298)

How can a new client partnership help grow your business? When is the right time to enter into something you believe will be mutually beneficial? What are the questions you need to ask yourself before making a decision on this front? It is hard to imagine the online business world of today without partnerships, endorsements …

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Facebook is Partnering With the National Urban League to Train Small Businesses

Back in June of this year, Facebook pledged to train 1 million US business owners by 2020 and equip more people with the digital skills they need to compete in today’s workplace.  To help them meet that goal, this week the company announced a partnership with the National Urban League (NUL) to offer free training in …

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TVSquared adds ‘who’ to its TV performance tracking by partnering with LiveRamp’s IdentityLink

At the beginning of this week, data onboarder LiveRamp announced that its IdentityLink service would tackle a new territory: television. Now, TV measurement service TVSquared has announced a new partnership with LiveRamp. For the past six years, TVSquared’s ADvantage platform has tracked the impact of 15- and 30-second advertising in linear broadcast TV on digital …

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