Pax8 Execs: Solution Providers That Reduce Customer Acquisition Cost Will Boost Valuation, Be More Efficient – Page: 1

Solution providers can spend less money getting new customers and boost their valuation by embracing modern marketing techniques and driving cross-sell opportunities, according to Pax8 executives. Rayn Walsh, senior vice president of partners solutions at the Greenwood Village, Colo.-based cloud distributor, said solution providers should look to spend less than $24 for every $1 of …

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