Google’s new guidelines around Job Postings and listings requires that you remove any job postings on your web site that have been filled. If you do not remove the listing, you can get a manual action and Google can penalize your site from showing job posting schema in the future. The guideline reads: Jobs that […]
Google Says Job Listings That Are No Longer Open Can Result In Manual Action Penalty Read More »
Over the last several years, Google has made some huge changes to their search algorithms. Their main objective was to make it difficult for people to manipulate the search results so searchers were able to find the right kind of results. This ultimately took enormous time, but Google was able to get the job done
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search
Back in November of 2017, Yelp announced it would start issuing penalties for businesses that solicit reviews. Yelp said: “Now, we are also demoting business pages in Yelp search results that show indicators of organized review solicitation through reputation management companies. We are taking this action because promoting biased reviews, or promoting businesses that have
How does Yelp’s review solicitation penalty work? Read More »
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Google warns webmasters not to use misleading event markupNov 27, 2017 by Barry Schwartz Google can penalize your website if you use event markup in a misleading manner. Looking to get out of the SEO
Google event schema penalty, knowledge graph local panels & fake reviews Read More »
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
Penalty guide, Google Tag Manager scrolls & faster images Read More »
Has your website been penalized? I have been there and can help you recover from this. The majority of businesses value search engine traffic above all, but this is not an easy thing to achieve. Google established its guidelines and now penalizes SEOs and marketers for overdoing the link-building process. Matt Cutts, former head of
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); Earning your first dollar in e-commerce is fairly simple. You’re selling a product. But what if you own a publication or media site? To start making money, you will have to: Engage in affiliate marketing Lease ad space
5 SEO Don’ts of Traffic Monetization. How to Avoid Google Penalty Read More »
It’s an awful feeling, isn’t it? One day you close your laptop safe in the knowledge that your site is getting healthy amounts of search traffic. Then, the next morning, you find out your site has been hit with a Google Penalty. What was once a solid stream of targeted traffic is now nothing more
7 Google Penalty Checker Tools To Diagnose Your Site Instantly Read More »
Back in the Day… If you are new to SEO it is hard to appreciate how easy SEO was say 6 to 8 years ago. Almost everything worked quickly, cheaply, and predictably. Go back a few years earlier and you could rank a site without even looking at it. 😀 Links, links, links. Meritocracy to
Google Panda & Penguin Penalty Recovery Strategy: Focus on What Works Read More »
