Personalize

New Instagram Following Categories Help You Personalize the Algorithm

New Instagram Following Categories Help You Personalize the Algorithm

SEO BLOG /

Thanks to the new Instagram following categories feature, we’re one step closer to being able to personalize the algorithm! While the Instagram algorithm is constantly changing and improving, Instagram’s latest feature helps you understand who makes it to the top of your feed — and who you rarely engage with. The new following categories filter […]

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This Huckberry email example shows how Receipts, Rewards, and Referrals can be effective.

Use Receipts, Rewards, and Referrals to Personalize and Segment Emails

SEO BLOG /

You’ve probably read about marketing tactics, but how are you supposed to keep them all straight? What’s personalization again? And why do you need to segment? Just remember: Personalization improves the subscriber experience, and segmentation improves the experience for you, the marketer. While that may seem like an oversimplification, these are important concepts to keep

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Kibo to Acquire Monetate to Empower Retailers to Personalize and Optimize the Entire Customer Journey

SEO BLOG /

DALLAS–(BUSINESS WIRE)– Together, Kibo, Certona, and Monetate will provide retailers and brands with a more powerful set of solutions to curate personalized customer experiences across channels Kibo, a leader in cloud commerce, today announced it has entered into an agreement to acquire leading testing and optimization provider, Monetate. The acquisition will expand Kibo’s personalization capabilities

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Personalize Yelp Based on Your Dietary, Lifestyle Needs

activity, app, Business, Lifestyle, News, restaurant, tech, Technology NEWS, Yelp /

Whether you’re a gluten-free pet owner who likes hiking and brunch or a vegetarian parent who loves donuts, farmer’s markets, and breweries, Yelp can help. The business directory is rolling out a new experience that allows users to tailor their app based on interests, diet, and lifestyle. “We’re starting an open conversation with people to

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New SmarterHQ Capabilities Enable Marketers to Personalize Based on Wishlisted & Favorited Product Interactions

search engine optimization for dummies, SEO BLOG /

INDIANAPOLIS–(BUSINESS WIRE)–Aug 1, 2019– SmarterHQ, a leading personalization platform, announced today the launch of Wishlists & Favorites, allowing marketers to easily expand highly targeted personalization to include wishlisted and favorited product interactions. These “list” interactions are collected by SmarterHQ—alongside other interactions like product and cart views—and are used by brands for deeper segmentation and retargeting.

New SmarterHQ Capabilities Enable Marketers to Personalize Based on Wishlisted & Favorited Product Interactions Read More »

New SmarterHQ Capabilities Enable Marketers to Personalize Based on Wishlisted & Favorited Product Interactions | Business & Finance

search engine optimization for dummies, SEO BLOG /

INDIANAPOLIS–(BUSINESS WIRE)–Aug 1, 2019– SmarterHQ, a leading personalization platform, announced today the launch of Wishlists & Favorites, allowing marketers to easily expand highly targeted personalization to include wishlisted and favorited product interactions. These “list” interactions are collected by SmarterHQ—alongside other interactions like product and cart views—and are used by brands for deeper segmentation and retargeting.

New SmarterHQ Capabilities Enable Marketers to Personalize Based on Wishlisted & Favorited Product Interactions | Business & Finance Read More »

New SmarterHQ Capabilities Enable Marketers to Personalize Based on Wishlisted & Favorited Product Interactions | Wire

search engine optimization for dummies, SEO BLOG /

INDIANAPOLIS–(BUSINESS WIRE)–Aug 1, 2019– SmarterHQ, a leading personalization platform, announced today the launch of Wishlists & Favorites, allowing marketers to easily expand highly targeted personalization to include wishlisted and favorited product interactions. These “list” interactions are collected by SmarterHQ—alongside other interactions like product and cart views—and are used by brands for deeper segmentation and retargeting.

New SmarterHQ Capabilities Enable Marketers to Personalize Based on Wishlisted & Favorited Product Interactions | Wire Read More »

McDonald’s to buy Dynamic Yield to personalize drive-through, kiosk, mobile app experiences

A-From MTT, Analytics, Channel: Martech: Analytics & Data, E-Commerce /

In a bid to fast-track its digital transformation, fast food giant McDonald’s has agreed to acquire AI-powered martech company Dynamic Yield, whose technology it will use to personalize digital customer touchpoints by time of day, weather, current restaurant traffic and trending menu items. The customized content will eventually appear on drive-through displays, on in-store ordering kiosks

McDonald’s to buy Dynamic Yield to personalize drive-through, kiosk, mobile app experiences Read More »

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